AIP-375: Bored Brewing, $APE on Consumer Beverages and $APE Taproom - AIP Resubmission

ABSTRACT

tl;dr - After overwhelming support and some feedback to improve, Bored Brewing wants to be the first AIP to give equity back to the DAO.

We want to spread the word of ApeCoin by integrating $APE into the packaging of our beer and through explosive growth of our Made By Apes launch partner brand. This will include creating an $APE coin beer, QR codes on all cans and gamified educational content about the DAO and $APE, Web3 Gaming partnerships & sponsorships, and building out Distribution in Canada, USA, Europe and Asia, as well as a Bored Brewing Clubhouse/Taproom IRL and in The OTHERSIDE. You may even recognize us from Apefest as we were able to source production and manufacture beer that was provided to attendees at this year's Apefest in Hong Kong!

BENEFIT TO APECOIN ECOSYSTEM

1. We will work with the DAO and legal to give back 2% of equity to the DAO. This first of it’s kind give back will usher in the next wave of AIP’s and set the stage for true value creation within the DAO amplified by the marketing impact through branding, education and culture driven social content and sharing. By taking this on, Bored Brewing will lay the difficult, but exciting groundwork for giving back to the DAO.

2. We will be spreading knowledge about $APE coin to less crypto native people who enjoy drinking beer. We believe that $APE can become a currency for the digital revolution and we want to be a small part of spreading the name to a demographic thirsty for this type of knowledge outside of the crypto community.

3. We will sponsor partnered events and share the $APE coin brand across other relevant crypto/nft communities. The goal is to market the coin and share the background and goals of the DAO for the future.

OVERALL COST

149,696 $APE Tokens

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-375-bored-brewing-ape-on-consumer-beverages-and-ape-taproom-aip-resubmission/20454/1

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.