AIP-353: Fashion Battle Royale Powered by Apecoin, Web3 Self-Expression Redefined

ABSTRACT

Brand New Vision, a digital fashion ecosystem builder, has recently launched a dapp named ME:ID (id.bnv.me). BNV aims to bring Web3 self-expression at its highest form to the Apecoin ecosystem.

All Apecoin holders will get access to a range of Apecoin gated digital wearables and accessories branded by IPs owned by Yuga Labs in ME:ID which they can use to create personal real time 3D avatars (see example: 001 | ME:ID – Style looks and create your 3D profile) and enter the Fashion Battle Royale powered by Apecoin.

Prize money in Apecoin will be available to attract audiences outside of the ecosystem to encourage them to Ape in. For those who already have strong connections with their digital avatars, this will be a huge opportunity for their digital alter-egos to be seen at a fashion week event in Paris in early 2024.

BNV has previously executed fashion events, activations, catwalk shows and parties during multiple Paris, London and Copenhagen Fashion Weeks.

We believe this will put the spotlight on the fashion relevance of the family of IPs of the Apecoin ecosystem like never before.

BENEFIT TO APECOIN ECOSYSTEM

Fashion and culture are 2 sides of the same coin, Apecoin’s mission is to promote all things culture in Web3 and ME:ID is all about visualising culture through the lens of fashion. ME:ID aggregates a wide range of culture in the form of fashion, art, music, dance, sports, memes and anything that helps one express his/her/their primal instincts and visual identities. BNV is confident a well executed competition in the form of battle royale with large bottom up exposure on social media platforms can definitely help further Apecoin DAO’s mission.

This collaboration can attract a wide range of fashion forward hypebeasts and digital-native creators from outside the Apecoin Community to interact and create ME:IDs with a wide range of NFT assets and visual creativity that they possess to inject new energy and new vibes into the Apecoin Ecosystem as well as massively promoting Apecoin ecosystem IPs by taking full advantage of algorithm based social platforms such as Tiktok and IG Reels.

OVERALL COST

25,000 $APE to fund the prize pool for the top 3 winning ME:ID profiles

$70,000 USD equivalent in $Ape for organising the IRL fashion event in Paris showing off the ME:IDs of the top 8 finalists of the Fashion Battle Royale as well as notable ME:ID avatars from the entire competition.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-353-fashion-battle-royale-powered-by-apecoin-web3-self-expression-redefined/19264

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.