AIP-209: Ape Accelerator powered by ApeCoin

ABSTRACT

The Ape Accelerator (Ape Launchpad) is designed to help strengthen the ApeCoin and BAYC ecosystem by incubating and facilitating projects that contribute to, and utilize, ApeCoin and BAYC IP ecosystem growth. Projects looking to launch through the Ape Accelerator will require $APE token to submit a proposal, and holders of $APE and BAYC Ecosystem NFTs will be able to access the launchpad to invest in these projects.

Deck DocSend Twitter Thread

Draft UI/UX Design for Ape Launchpad(4th revision)

The product images and information shown are for illustration purposes only and may not be an exact representation of the product, which is subject for further change.

Forj, a subsidiary of Animoca Brands, has been a BAYC holder since May 2022. Our mission is to empower BAYC IP Growth, from being clubhouse advocate to building the first BAYC experience in The Sandbox that attracted 165k plays and 46k unique players, to driving mass awareness with monthly Yuga IP ecosystem map. We created the Yuga IP Ecosystem map, showcased regularly since August 2022 gaining over 2M impressions up to date. The amount of projects joining the BAYC IP ecosystem grow from 70+in August 2022 to 247 in Feb 2023, nearly 250% increase.

Yuga IP Ecosystem Map (Feb 2023)

Through 1 on 1 calls with founders, we see projects encounter the challenges of 1) Lack of Web2 audience, 2) Lack of ongoing utility for their projects, 3) Low frequency of interaction. With the Ape Accelerator, we want to accelerate the BAYC IP ecosystem growth by building the launchpad for NFT sales and distribution, providing incubation and advisory projects on Strategic Partnerships, Storytelling, Tokenomics design, Capital Support and Distribution. We would like to form the strategic incubation vertical to maximize cohort synergy for Yuga’s ecosystem growth

As a Animoca Brand subsidiary, Forj has

• Animoca ecosystem projects exposure to participate in the sale
• Deal flow from Animoca investment portfolio
• Wide connections to NFT projects and VCs
• Already established launchpad that have successfully launched 20+ projects e.g., Kylin Network, Altava, Phantom Galaxies

OVERALL COST

Total Ecosystem Ask - $480,000 USD in ApeCoin (~126,616 APE)

$300k Development Cost

• UI/UX design - $40k
• Front End - $90k
• Smart Contract Development - $90k
• Contract Deploy & Audit - $80k

$180k Operation Cost - for the first six months ($30k per month)

Team members:

• 1 product manager
• 1 Front End Developer
• 1 designer
• 1 operation associate
• 1 business development
• 1 marketing associate
• website maintenance/snapshot/airdrop

If the Ape Foundation will not be able to provide a subdomain, we will set up its own domain. We secured apeaccelerator.com as a potential domain option. And the cost will be included in the website maintenance.

Commission - 5% on each Ape launchpad sale revenue

Allocation - 25% of total Ape launchpad allocation

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-209-ape-accelerator-powered-by-apecoin/10818

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.