BIP-99: Sponsorship of Sonic Summit 2025 - Singapore

Proposal

This proposal seeks DAO approval to allocate $8,000 from the Beets DAO Treasury to support Beets’ participation in the Sonic Summit 2025, taking place in Singapore on September 29–30, 2025.

The requested budget would cover:

• $5,000 for the official sponsorship package (booth presence, branding, marketing/PR exposure).
• $3,000 for contributor travel, accommodation, and event merchandise.

Motivation

The Sonic Summit is the flagship gathering of the Sonic ecosystem, convening leading protocols, investors, developers, and community members. Active presence at these events is critical for Beets, both to maintain visibility as a core ecosystem protocol and to strengthen relationships with new and existing partners.

Beets’ participation in the Sonic Summit (Vienna, 2025) demonstrated clear value:

• Facilitated in-person collaboration with Sonic Labs, protocol partners and community.
• Provided exposure to developers and investors exploring the Sonic ecosystem.
• Strengthened Beets’ profile as a cornerstone of the DeFi stack.

Singapore represents a key hub for blockchain and DeFi activity in Asia, and the Summit there is expected to draw a high concentration of regional participants who may not be accessible otherwise. Ensuring Beets has a visible and credible presence at this event supports both near-term networking and long-term ecosystem positioning.

Rationale for Costs

• Sponsorship Package ($5,000): Provides booth presence, Beets branding in event PR and social media, and official representation in Sonic Summit materials. This level balances cost with meaningful exposure, without overextending the DAO’s marketing spend.
• Contributor Travel, Accommodation & Merchandise ($3,000): Covers flights and lodging for key contributors to represent Beets in person, as well as the production of branded merchandise (shirts, stickers, etc.) to distribute at the booth. Merchandise enhances Beets’ visibility and creates lasting touchpoints with community members and potential partners.

The combined $8,000 allocation represents a modest investment relative to the potential benefits of visibility, credibility, and strategic connections.

Specification / Execution Plan

• Allocate $5,000 to secure the Sonic Summit sponsorship package.
• Allocate $3,000 for contributor travel, accommodation, and merchandise.
• Deliverables include:
  • Booth presence at the event.
  • Beets branding across Summit marketing/PR campaigns.
  • Contributor participation in networking sessions and panels (where applicable).
  • Distribution of Beets-branded merchandise at the booth.
• Funds will be managed by the DAO Treasury and distributed under the Music Director mandate.

Impacts / Benefits

• Provides Beets with visible representation at a flagship Sonic ecosystem event.
• Reinforces Beets’ position as a leading protocol within the Sonic stack.
• Builds new relationships with developers, projects, and liquidity providers.
• Merchandise extends Beets’ reach beyond the event, strengthening brand recall.
• Cost-effective investment that yields long-term collaboration opportunities.