BIP-90: Beets Sponsorship of Sonic Summit

Proposal

Approve the sponsorship of 25,000 USDC from Beethoven X DAO treasury for participation as a Silver Tier sponsor at the Sonic Summit in Vienna, Austria, scheduled for May 6th to 8th, 2025.

Motivation

Beets has demonstrated strong growth and increasing alignment within the Sonic ecosystem since its transition. As Sonic continues to emerge as a leading chain, establishing a deeper presence within its ecosystem is essential for Beets' long-term positioning.

Sonic Labs, a key partner in supporting Beets' integration, has extended an invitation for sponsorship at the inaugural Sonic Summit. This event will be hosted in Vienna’s historic center and is designed to connect institutional adopters with builders, fostering collaboration and ecosystem growth.

Sponsorship is not only an opportunity for Beets to reinforce its relationship with Sonic Labs but also to position itself as a core contributor within the ecosystem. The summit will provide critical exposure to active developers, validators, and network partners while facilitating direct engagement with investors, community and other strategic stakeholders. This aligns with Beets’ broader objective of cementing its role as a key participant in Sonic’s long-term development.

### Sponsorship Benefits (Silver Tier) Brand Visibility:

• Online promotion across Sonic's official social channels.
• Logo placement and video loops during the event.
• Standard on-site activation to increase brand awareness.

Networking and Access:

• 8 General Admission tickets and 3 VIP tickets providing access to high-value networking opportunities.
• Direct engagement with active developers, validators, and network partners within the Sonic ecosystem.
• Relationship-building within a high-net-worth environment, connecting with institutional stakeholders.

Strategic Positioning:

• Elevated brand positioning within the Sonic community.
• Visibility among investors focused on Sonic’s growth and ecosystem development.

Impacts / Risk Assessment

The proposed expenditure of 25,000 USDC represents an investment in Beets’ long-term ecosystem presence. While the sponsorship does not directly yield measurable ROI, it strategically positions Beets to:

• Strengthen alignment and collaboration with Sonic Labs.
• Enhance visibility among influential stakeholders, including developers, investors, and institutional adopters.
• Reinforce Beets' commitment to supporting Sonic’s ecosystem growth.

The primary risk is the absence of direct financial returns. However, the opportunity to deepen relationships, build partnerships, and gain strategic exposure is expected to provide long-term benefits that outweigh immediate monetary gains.

Specification / Execution Plan

Upon approval of this BIP, the following actions will be undertaken:

1. Treasury Disbursement: Allocate and transfer 25,000 USDC from the Beethoven X DAO treasury on Sonic to the designated account for sponsorship.
2. Engagement and Activation: Coordinate with Sonic Labs to maximize sponsorship benefits, ensuring Beets' visibility and activation are executed effectively during the event.
3. Post-Event Review: Assess the outcomes of sponsorship in terms of relationship development, brand positioning, and strategic partnership.

Conclusion

Sponsoring the Sonic Summit presents an opportunity for Beets to solidify its position within Sonic’s ecosystem, build strategic relationships, and enhance its long-term brand positioning. This proposal recommends proceeding with the sponsorship to reinforce Beets' alignment with Sonic Labs and capitalize on high-value networking opportunities that could drive future growth and integration.