AIP-462: W3GrandPrix - Creating the largest F1 community in WEB3

PROPOSAL DESCRIPTION

Calling all F1 fans! Introducing “W3GP”, an exciting initiative that aims to merge the adrenaline-fueled world of F1 racing with the culture of Web3. With the most recent Apecoin sponsorship of the BWT Alpine F1 Team, W3GP will further support and amplify the partnership in all fronts

This proposal seeks to cultivate the largest and most engaging community of F1 fans in the Web3 space, leveraging the reach of Pukecast & Rug Radio’s media network, Solly’s IRL F3 experience and Lost’s knowledge of the ApeCoin ecosystem, to bring degens and petrolheads together. The main objective is to attract the millions of F1 fans into the ecosystem with the current Apecoin X Alpine F1 partnership.

BENEFIT TO APECOIN ECOSYSTEM

Benefit to Apecoin Ecosystem:

“W3GP” is designed to deliver direct benefits to the ApeCoin community & brand, by uniting a network of Motorsports fans and leveraging key channels such as Pukecast, ApeComms and Motorverse by Animoca Brands. The initiative also aims to bring awareness to the Alpine F1 team partnership, both in and out of Web3.

1. Brand Awareness and Marketing

Promotional Campaigns: Run targeted marketing campaigns such as spaces, live streaming, IRL event booth to introduce ApeCoin to a broader audience & f1 folks.

Media Coverage: Provide regular updates and news coverage about F1 partnership via BWTAlpine team through, developments in F1, content, partnerships, on site media coverage behind the scenes, reels, vlogs etc
(Support from Rug Radio + Decrypt on socials & Branding for exposure helps us to curate a large audience via the love the F1, where we can then introduce them to the Apecoin ecosystem)

F1 Spaces stats example:
- Spaces: (510 listeners): (x.com)
- X streaming (782 listeners (x.com)
- Binance Live: (https://www.binance.com/en/live/video?roomId=2200917)

• Producing content for Apecoin’s Youtube channel, YouTube shorts, Podcast, with F1 drivers. [Our team, Solly has the network to reach to these people]

2. Community Building

• Online Communities: Creating the largest WEB3 F1 community and actively introducing them into the apecoin ecosystem via love of F1, introducing F1 Fantasy League, where participation requires apecoin for fantasy participation.
• Events and Meetups: Organize virtual and physical events like meetups during TOKEN2049, watch party, supporting the current on-going plans with Special Council. Will be working together with @Hazel for TOKEN2049, joining forces to amplify their current planned event via our network (Rug Radio, Pukecast & Decrypt), and also adding the W3GP (F1 element), currently already undergoing discussion with her. Also working with @AllCityBAYC for Asian Blockchain Summit, in Taipei for side events & more apecoin branding activation.

Past Rug Radio activations for Kraken NFT / Williams Racing:
Video Link: https://www.youtube.com/watch?v=q4XhIrb5bnM
Same support will be provided by Rug Radio & Pukecast

Currently having a WEB3 F1 telegram chat of 100+ active users, estimate in 2 months, to be above 300 active users. Interactive Content: Develop interactive content like quizzes, games, and virtual experiences that incorporate the F1 & apecoin ecosystem

NFT Integration: Use ApeCoin for buying, selling, or minting NFTs, leveraging the media company’s platform to promote and sell digital assets. (Future plans for launch passes on apechain)

Motorverse Games:

• karting/drifting experience with Motorverse
• Ape avatars & branding in Motorverse Games Web3 community:
  • We are able to utilize F1, which is a growing motorsports to connect with every web3 community, and use F1 as a core interest to bring them into a apecoin ecosystem, via participations, purchasing of apecoin etc Web2 community:
• Currently there are about 1.1 million accounts that plays fantasy f1, using the official website current platform users is able to see our competition & prize pool, whereby it will attract them to participate to win the prize pool, allowing more users coming into the ecosystem

F1 Fantasy:

F1 fantasy Outlook: https://fantasy.formula1.com/
Choose your driver & team

Future Plans:

Utilization of Ape Chain to launch NFTs which can be add as a participation pass.

Several elements make up “W3 GP”. At the core of it is a “token gated” Fantasy F1 league, hosted through F1’s own fantasy platform, allowing communities to compete with friends and earn bragging rights as to who has the most “wheel knowledge”. Players will score points across the remainder of the 2024 F1 season, and whoever has the most points at the end will win an amount of $APE from the prize pool.

Secondly, the community will find its place within the [Motorverse - the home of vehicle culture in Web3, built by Animoca Brands] (http://motorverse.com/ 1). A dedicated Discord channel within the larger Motorverse Discord will be set up to host all the banter and heated discussions that come with an F1 race weekend. There will also be opportunities for Apecoin to feature in upcoming game releases & IRL activations by Motorverse.

Last but not least, we want to bring the community together! We want to host an IRL F1 watch party at Token2049 in Singapore, which happens to coincide with the 2024 Singapore F1 Grand Prix. The idea is to book out a venue for the W3GP community to experience and enjoy the race together.

In the future, we also want to host IRL karting or drifting experiences, which will be subject to the success of W3GP in 2024. So let’s go ApeCoin fam, let’s bring W3GP on track!

OVERALL COST

Total amount requested from the ApeCoin Ecosystem Fund = $165,000 USD

Prize Pool for Fantasy F1: $50k USD

• 1st prize: $25k USD
• 2nd prize: $15k USD
• 3rd prize: $5k USD
• 4th - 8th prize: $1k USD x5

IRL event activations: $80k USD

1. Malaysia Blockchain Week
2. Asian Blockchain Week: -$10k USD

• Details:
  • Sim Racing Venue, $5K USD
  • Marketing Materials, banners, merchandize, $3K USD
  • F & B, $2k USD

3. TOKEN2049: $70k USD

• Details:
  • Venue, $35k USD
  • Marketing Materials, banners, merchandize, $10k USD
  • F & B, $5k USD
  • 20k $USD Networking, Dinner event to actively engagement with new people into the ecosystem.

Media coverage: $35k USD

• For 3 events:
  • Camera Crew- $20k USD
  • Production & Editting - $10k USD
  • Equipments- $3k USD
  • Graphic Designs- $2k USD

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-462-w3grandprix-creating-the-largest-f1-community-in-web3/24336

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

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