Media Guild Season 3 Proposal

Purpose of the Guild

The mission of the Media Guild is to ...

1. LARP Cabin’s Creator Town into existence: a place where creators can live, work, and find community.

2. Steward Cabin’s narrative to build a decentralized city.

The vision of the Media Guild is triple point content creation:

1. A creator-first media publication

2. A creator apprenticeship and collective

3. A distribution network of networks

Who will serve on the City Council representing the Guild?

The City Councilor for the Media Guild will be Roxine, Steward of the Media Guild.

What are the Guild's goals for the season? What metrics will the Guild track?

The Media Guild is currently supporting three key initiatives:

1. Generate demand for active Cabin nodes (co-owned KPI with Placemakers)

2. Build Cabin’s Twitter audience to 20k and email list to 2k

3. Continue creating the best content in the DAO ecosystem

4. Build Placemakers content calendar and systems to produce at least 1 article per week

5. Finish season 1 of podcast and start season 2

Each of the above initiatives will take on a high-level objective supported by specific key results.

1. Generate demand for active nodes
   • Key results
     1. Figure out a KPI with Placemakers
     2. Publish 12 placemakers articles
2. Build Cabin’s Twitter audience to 20k and email list to 2k
   • Key results
     1. Publish 12 Articles
     2. Publish 150 Twitter threads on our podcast and articles – 50 on Cabin’s account and 100 on members’ accounts
     3. Publish 22 podcast episodes
3. Continue creating the best content in the DAO ecosystem
   • Key results
     1. Build Placemakers content calendar and systems to produce at least 1 article per week
     2. Finish season 1 of podcast and start season 2

Guild Budget

The Media Guild is requesting $30,000 USDC and 4,931 ₡ to accomplish the objectives described above.

Estimated budget

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Read an evaluation of the Media Guild in Season 2 here.