TL;DR (🏜️,🏜️)

Based on meetings held by the Core Team in January 2022 with film industry professionals including animation studio development executives, writers with Hollywood credits, independent film producers and entertainment attorneys we have been advised that the best way to sell to an original animated limited series to a streaming service is with a Package.

Proposal

A Package is a PowerPoint deck containing creative elements such as the project’s story, episode descriptions and concept art and bios of professional collaborators involved in the project (actors, writers, producers).

The Package is the minimum up-front investment the DAO would need to prepare a series for sale. Alternative suggestions have included making the up-front investment to finance the entire series ourselves (6 episodes each 22 mins in length) or finance the production of a single episode called a pilot that can then be shopped for sale.

Sales Strategy

We trust the advice we have received from the industry professionals and believe pursuing the sales strategy of a Package is the best use of the DAO’s time and energy with minimal impact to the DAO Treasury. There are two deals that can be made when selling a Package:

1. Negative Pickup deal where the streaming service covers the entire cost of production but purchases all of the project’s rights including 100% of the IP.
2. Licensing deal where the streaming service covers a percentage of the production cost but the DAO retains full rights to the project and 100% ownership of IP.

Budget & Timeline

While it is too early to identify every line item to create a comprehensive budget for the Package, we are aware of the following expenses:

• Writer (Community, Writer’s Competition) - 22,500 USDC
• Writer (Professional, Screenplay)
• Actors (Commitment To Appear)
• Concept Art
• Professional Advisor (Development Executive)

Any agreements with the parties listed above will be voted on by the community on Snapshot before contracts are signed and payment is issued.

Our timeline is:

Feb. 9 - Spice DAO Writing Competition winner announced Feb. 14 - Offers made to professional partners Feb. 21 - Core Team submits agreements to community for vote on Snapshot Feb. 24 - Snapshot vote closes Feb. 25 - Mar. 4 - Contracts are signed with professional partners Mar. 7 - Writing of the screenplay begins on Spice DAO original animated limited series