ether.fi Member Rewards

Proposal Summary

After five successful seasons that have driven substantial growth and established ether.fi as a leading protocol in the liquid staking and restaking ecosystem, we are announcing the conclusion of our traditional Seasonal program. Over the past seasons, we have achieved remarkable milestones including significant TVL growth, multi-chain expansion, successful product launches, and the establishment of a robust DeFi presence. However, as the protocol has matured and the broader DeFi landscape has evolved, the effectiveness and strategic value of the seasonal approach has naturally diminished.

Season 5 Final Achievements:

• +300,000 weETH growth
• +100,000 ETH/BTC into new partner vaults (Berachain & Movement)
• +40,000 Liquid ETH growth
• Cash product launch
• Withdrawal revenue distribution to ETHFI holders

This proposal marks a pivotal transition to a new paradigm: Member Rewards. Moving forward, rewards and incentives will be exclusively available to ether.fi Club Members, representing a strategic shift toward rewarding our most committed and engaged community participants. This evolution introduces a comprehensive point program that spans across our entire product suite - Stake, Liquid, and Cash - creating a unified ecosystem of value creation and participation.

Member Rewards represent the inaugural launch of this new framework, with a recommended allocation of 7.5 million ETHFI tokens over a 3 month period. This allocation is designed to drive strategic growth, accelerate product adoption, and expand the ether.fi ecosystem through targeted, member-exclusive engagement.

Rationale

Building upon the successful strategies and knowledge of previous seasons, Member Rewards represent a strategic evolution in our rewards program. Moving forward, rewards will be exclusively available to Club Members, creating enhanced value and utility for our most engaged community members. Member Rewards aim to further strengthen ether.fi's market position by implementing targeted promotional campaigns, expanding partner collaborations, and providing tier 1 rewards across our core assets and emerging protocols/chains.

Initiative Details

Objectives

1. Accelerate the adoption of Cash and assets utilized within Stake & Liquid products
2. Drive deposits and engagement across liquid vaults exclusively for Club Members
3. Execute high-impact partnerships with category leaders across DeFi and CeFi
4. Grow staked ETHFI through expanded utility and revenue share

Token Allocation

A total of 7.5 million ETHFI tokens will be distributed during the program, allocated as follows:

Timeline

• Start Date: June 1, 2025
• End Date: August 31, 2025
• Distribution: Within 30 days of End Date

Specification

1. Campaign Incentives

• Cash product adoption campaigns
• Stake & Liquid product utilization
• Strategic partner integrations
• Performance-based rewards for active Club Members

2. Direct Protocol Incentives & Programs

• Direct incentives for key actions
• Protocol utility expansion
• Enhanced Club Member benefits

3. Launch Programs & Liquid Growth

• Liquid vault expansion
• Cross-chain growth initiatives
• Launch partner collaborations

Mechanics

Reward Categories

• ETHFI Token Rewards: Core rewards for all incentivized actions, exclusively for Club members.
• Partner Token Rewards: In collaboration with select DeFi partners, additional token rewards and loyalty point multipliers may be introduced to enhance value for participants.

Tracking and Transparency

• Club Member activity and engagement metrics will be monitored
• Regular progress updates throughout the program

Reward Distribution

• All rewards, including campaigns and unused allocations for the program will be paid out at the end of the current session
• Distribution exclusively to verified Club Members
• Updated Points Reward Structure:
  • 3 points/day for every $1,000 staked (applies to all levels)
  • 9 points/day for every $1,000 deposited in Liquid (applies to all levels)
  • 3,000 points for every $1,000 spent (applies to all levels)

Conclusion

This proposal represents a strategic evolution in our community engagement approach, focusing exclusively on Club Members while driving protocol expansion and value creation for ETHFI token holders. The transition to Member Rewards reflects our commitment to rewarding our most engaged community members and creating sustainable growth through targeted incentives.

We invite the community to review and participate in the voting process.

Voting

• Voting Duration: 4 days
• Voting Options:
  • For: Approve the Member Rewards proposal and 7.5M ETHFI allocation
  • Against: Do not approve the proposal