[FIP - 208] Frax Ecosystem Educational Incentives

Author(s)

DeFi Dave Nader Ghazvini

Summary

Authorize a maximum of $10k per month (3 months) for KPI-based incentives for educational/marketing content related to the Frax ecosystem and have Flywheel manage submissions.

Background

In January 2023, under the suggestion of Frax core team member Nader, we removed incentives from our original grant proposal.

We believe now is the time for such a program to be put in place, not just for Flywheel but for all content creators in the Frax community. There is still much to be done in terms of educating the wider DeFi ecosystem and beyond about Frax, and proliferating quality content is a good starting point.

Proposal Details

We propose a maximum allocation of $30k for three months (max $10k per month) in educational/marketing content about the Frax ecosystem. Flywheel will receive a fee of 12.5% of the grants distributed in FXS for administering the program.

• Categories of content include written, video, or infographic.

• Suggestions of content include FRAX, frxETH, FRAXBP, FPI, Frax Primitives (Fraxlend, Fraxswap, Fraxferry), etc.

• Submissions of content are to be managed by the Flywheel team based on quality and relevance to the Frax ecosystem.

• Frax core team will have final approval of which content is rewarded or rejected.

• Incentives will be paid in FXS

• Incentives will be paid at the end of each month in a first-come, first-served manner. If the monthly paid incentives reached the cap, the rest of the queue would be considered for the next month.

Category	Platform	Indicator	Reward
Written	Miscellaneous	Publish an article directed at a beginner audience	$250
Written	Miscellaneous	Publish an article directed at an intermediate/advanced audience	$250
Video	YouTube	Reach 1,000 views on a video	$250
Video	YouTube	Reach 10,000 views on a video	$500
Infographic	Twitter	Reach 10,000 views on a single infographic	$250
Infographic	Twitter	Reach 50,000 views on a single infographic	$500
Thread	Twitter	Reach 10,000 views on a single thread of at least 8 tweets	$250
Thread	Twitter	Reach 50,000 views on a single thread of at least 8 tweets	$500
Dashboard	Dune Analytics	Build a dashboard with least 4 query visualizations that has information that is not available on Frax Facts and other dashboards.	$500-$1500

Proposal

• For: Authorization of Frax Ecosystem Educational Incentives

• Against: Do Nothing