FWB Cities - FWB Event Key aka FWB Key to your City Author: Greg Bresnitz

Abstract

Currently FWB has 3 Cities subDAOs (LDN, NYC, LA), that currently oversee Governance + Programming and create consistent community events IRL.

There is building demand to open up more subDAOs but we do not want to prematurely scale if the market and processes are not in place to create consistent & meaningful events for the community.

The FWB Event Key program is a way to test various markets to see if we have an audience, leadership and growth opportunities all the while building in a consistent controlled manner.

By applying to get a FWB Event Key to a city, the applicant is agreeing to the Event Pattern Language while still having room to create something authentic and localized.

After the first 10 events are completed, we will review each event & city to see what the best next steps will be and take it to the FWB community on how we want to grow.

This proposal is requesting $35,250 USD as the inaugural FWB Cities Keys’ budget to distribute to across 10 event keys for Season 5.

Motivation

With the successful launch of the first three FWB Cities, the larger FWB community is asking “when city” for their local cities at an increasing rate. The goal is to empower more cities to participate in the FWB Cities program.

Equally, we want to make sure that the community members have freedom to do different types of activities while the core FWB values and framing are consistently upheld. There are three main documents that need to be read and agreed upon before submitting.

1. FWB Manifesto
2. FWB Code of Conduct
3. FWB Cities - Event Pattern Language

Impact on FWB community

• Expand to new cities without the cost full fledged city DAO
• Creating the IRL events in new parts of the world
• Recruiting tool for new members
• Identify leaders

Specification

Overview

This proposal outlines the MVP of the FWB Event Key program to create a contained ten-event series for szn 5 to measure the success and prove the concept.

Discussion

As the FWB Cities subDAO expands, we are realizing there is a great desire from the community to host their own events. There needs to be a plan for other FWB Cities to participate in IRL programming. In true decentralized fashion, if we do not give a roadmap, people will build their own.

One issue with scaling events is keeping a cohesive vibe across events, with a bottle neck occurring at the approval phase. In order to circumvent those issues, we have written out a toolkit for FWB Event Key holders that ensures the events align with the FWB culture and vision.

FWB Event Keys will not be fully fledged FWB parties that have exorbitant costs, but more along the lines of meetups, payable direct dinners, art crawls, etc things that are on the onus of the group to source. These will be trial runs where the main goal is more community building and less over the top event.

Budget

• For szn 5: 10 FWB Event Keys in 10 new cities for 10 events.
• Each FWB Event Key is worth $2,000 in $USDC
• Community members awarded FWB Event Keys receive 5 $FWB
• Community members awarded FWB Event Keys receive NFKey
• Total cost of program: USD$35,250

For an itemised budget breakdown, including compensation for Event and Program coordinators, see the budget linked in the FWB Event Key Discord thread.

FWB Event Key Application + Criteria

Application judges

Panel consisting of:

• FWB Cities team members
• 2 Community Members from each active FWB Cities

General

• FWB Event Key Application can only come from existing FWB Cities Discord Channel
• Submitted by FWB member, City or Full can apply
• Multiple members can apply for one key
• FWB Event Key will not be given to existing FWB Cities
• One FWB Event Key will be awarded per city for MVP

Application

• Name / Discord handle
• City
• Event Overview: Date, Location, Activity
• Event Goals: What does success look like?
• Attendance expectations
• Relevant experience/qualifications

FWB Event Key Reporting

• Event Name
• City
• Date
• Flyer / POAP
• Description / Type of Event
• Event Goals
• Attendance
• FWB Members / Non
• 3 Things That Went Well
• 3 Things Could Improve upon
• Photos
• Social Media Links + Media (if any)

Roadmap

This is a MVP for SZN 5 to see if this program can be successful. If a success - another proposal will be written and submitted to the community.

1. By Jan 19th
   1. Write FWB Cities Event Pattern Language
   2. Create Airtable for Key applications
   3. Design Key NFT or Token
   4. Create FWB Event Key Report
   5. Develop Social Media Tools + Plan
   6. Spin up channel (similar to member apps) to review applications
   7. Put together review committee of FWB Cities leads + community members
   8. Community Snapshot
2. Jan 24th
   1. Open up applications
   2. Hire project coordinator
3. Feb 2nd
   1. Close application
4. Feb 8th
   1. Award Keys
5. Feb 9th
   1. Kickoff call with Key winners + FWB Cities Team
   2. Assign Key holders FWB Cities guides
   3. Review Events
6. Feb 14th
   1. Rollout Events
   2. April 25th
   3. Report Events
   4. April 30th
   5. Analyze success

Outcomes & success measures

• 10 events thrown
• Mix of good to great events
• 20 person attendance w/ mix of FWB members & possible new ones
• Events within budget
• Recruiting new members
• Identifying leaders in new Cities
• Content capture

Looking forward

This is MVP of the FWB Event Key program and can grow in many ways.

• FWB Cities able to throw official monthly events
• FWB Event Keys fully funded with application team awarding keys on rolling basis
• Brand partners sponsoring FWB Event Keys