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Rari Capital DAORari Capital DAOby0x36D6d9c6316bE80367762b835aAec64574249b4B0x36D6…9b4B

[NEW] 8 Week Partnership with Layer3

Voting ended almost 5 years agoSucceeded

Summary: Partner with growth marketing firm Layer3 for an 8-week trial period to expand and penetrate the Rari Community.

DECK: https://drive.google.com/file/d/1L6TALeqfIlZ6N7ubT5An7XUHLAdZRZ2G/view?usp=sharing

Background: For the past few weeks, Layer3 has been working directly with Rari to create a long-term growth marketing strategy for the brand. We’ve come up with (and begun building) several initiatives outlined in this deck that we are confident will both build awareness of the Rari brand in the general public and also penetrate and connect with the existing Rari community.

Abstract:

We propose an 8-week partnership with Rari to get heads turning about the brand and connect with our community in consistent yet exciting ways. In order to build a long-term brand, now more than ever Rari needs to focus on building awareness in the community and serving users in both crypto-centric and non-crypto-centric ways outlined in the deck attached to this proposal.

In the deck, we’ve outlined 28 ways we’ll help Rari catapult it’s growth trajectory and set up long-term success for the brand. Aside from community engagement, we believe focusing on upper-funnel objectives are paramount to building a sustainable brand presence, so that’s what many of these ideas aim to do.

We ask for 500 RGT in compensation for our services and an additional 5000 USDT from the Treasury to fund product development and marketing costs.

Motivation: The best brands aren’t built accidentally – they created big stories that genuinely connect with existing and new users. Rari is the most ambitious and hungriest team ever, so let’s make sure our marketing matches.

FOR: Partner with Layer3 to launch growth initiatives outlined in the deck attached. Pay ~500 RGT + 5000 USDT (for marketing + development costs) AGAINST: Do not partner with Layer3 and do not launch these growth initiatives

Twitter: @layer3xyz or @dariyaxyz Website: https://layer3.xyz

Off-Chain Vote

Partner, pay 525 RGT + 5000 USDT
539.19 0.3%
Partner, pay 500 RGT + 5000 USDT
67.96K 42%
Partner, pay 475 RGT + 5000 USDT
93.48K 57.7%
Do not partner, no growth
0 0%
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Timeline

May 26, 2021Proposal created
May 27, 2021Proposal vote started
May 29, 2021Proposal vote ended
Oct 26, 2023Proposal updated