[EXAIP-13] Listing (EXA) in Coinstore Exchange

• Proposal ID: EXAIP-13
• Proposer: Coinstore Exchange Team
• Date: 29 April, 2024

Summary

EXA Protocol has asked Coinstore for a proposal to list EXA token in the Spot Market of Coinstore, under a EXA/USDT trading pair.

Background

• Coinstore aims to be a leading blockchain asset trading platform, first conceptualized in Singapore in 2020 with over USD 600 million daily trading volume (https://www.coingecko.com/en/exchanges/coinstore) and 7.1 million registered users. Coinsore’s core focus is spot exchange and derivatives trading services on digital assets to Southeast Asian users. The team behind Coinstore comprises experienced Fintech professionals from renowned exchanges such as Coinbase, Binance, and Huobi. By deploying advanced technologies, including GSLB, distributed server cluster, distributed storage, and high-speed memory trade engine, with multiple hot standbys and hot/cold wallets, Coinstore assures their users of a secure, stable, and smooth trading environment served through a convenient manner through multiple web and app platforms.

Coinstore will assist Exactly Protocol in listing the EXA Token in the Spot Market of Coinstore under the EXA/USDT trading pair, provide accessibility, and bring new users and holders to the Exactly Protocol ecosystem.

Proposal

• Under a pre-approved budget, Exactly Protocol DAO will provide a marketing EXA grant to Coinstore to implement the following plan:

Marketing Program: USDT 10,000 worth of EXA tokens

This is the Official Marketing Program:

1. Social Media Support - Listing Posters, Announcements, Listing Information published in Discord, Facebook, LinkedIn, Medium, Telegram, Twitter

• Project Info/Intro
• Listing Announcement
• Listing Reminder & Countdown
• Event Reminder
• Coin Spotlight

2. Platform Highlights - Web Banner, Rotating Banner, Social Media Banner, Coinstore APP & WEB, Twitter Header

• Maximum Exposure to platform users

3. Publicity Activities: Giveaways - Airdrops AMAs, Trading Competition

• Create traction for Awareness
• Attract more community for the project
• Improve exposure
• AMA Recap

• Project party to supply tokens rewards for AMA / Airdrops

4. Ask Me Anything (AMA) - Text AMA & Recap, Telegram / CS LIVE

• Promote the project with social interaction
• Better communication between project owner and community
• Improve awareness

• Project party to supply no less than 500usdt worth of tokens rewards

5. Master Affiliation -Coinstore Master Affiliation Affiliation program

• Affiliation Account creation
• All transactions of users signing up with the project Affiliate link will entitle 60% of the transaction fee across all Coins and Token to the Master affiliation account

6. Marketing Program Fee: USDT 5,000 and USDT 5,000 worth of EXA tokens

Market-Making Liquidity: USDT 30,000 and USDT 30,000 worth of EXA tokens to form the trading pair that will create the market for the EXA token Listing. Market-Making Service: Standard Marketing Service from Coinstore Affiliate MM has been included in this package for six (6) months.

Benefits

Increased liquidity: By listing on a Coinstore Exchange, Exactly Protocol will tap into a larger liquidity pool, increasing trading volume and reducing price volatility.

Coinstore is one of the fastest-growing CEXs in Asia, primarily focused in the Southeast Asia region. 75% of our users are in SEA, and this base will highly benefit Exactly Protocol in terms of a fresh audience that will accept this new ecosystem.

Implementation

• We will settle after Coinstore and Exactly Protocol sign the Listing Agreement. After settlement, Coinstore can initiate the Listing Program.

EXA Token Listing can happen as soon as Coinstore receives the marketing grant (approximately 1-3 days)

Post-Listing: All marketing activities will be activated post-listing: Social Media Support Platform Highlights Publicity Activities AMA Master Affiliation Standard Market Making Service for (6) Months Duration.

Conclusion

Summarizing: We welcome the Exactly Protocol community to collaborate with Coinstore as we strive to establish ourselves as the premier exchange in Asia. This partnership promises increased liquidity, wider accessibility, and a thriving ecosystem for Exactly Protocol, amplifying growth opportunities and fostering a vibrant community of holders and enthusiasts.