Unichain Growth Campaign

Simple Summary

Program Goals for Compound

Target TVL: $100 million on Unichain

Incentives distribution to compound users 

Value: $400,000 in $COMP (9200 $COMP)

Timeframe: Within 90 days from the execution of this agreement

Compensation

Service Fee: $300,000 in $COMP (6900 $COMP)

Performance bonus: Payment will be executed in a separate DAO proposal after the campaign’s conclusion. The DAO agrees to pay AlphaGrowth 0.5% of the net new TVL amount brought by this campaign between $100 million and $200 million. If AlphaGrowth brings $200+ million in TVL the maximum performance based bonus will be $500,000 which is 0.005 x $100 million. 

The TVL number used to calculate the performance based bonus will be measured 150 days after proposal execution aligning AlphaGrowth with Compound’s goal of bringing sticky TVL. 

Total Proposal Nominal Value

16100 COMP based off of the 30-day moving avg of $43.48.

Motivation

There is a $100-200MM addressable market for USDC, USDT and ETH lending on Unichain. With Compound markets live and ready, The Compound protocol can entrench a first-mover network effect on the chain.

Full proposal and forum discussions can be found in this post.

Specification

This proposal funds AlphaGrowth to create campaigns to grow unichain markets.

https://tally.xyz/gov/compound/proposal/445