SCP-199: The 00TATT$ Experience Proposal for ShapeShift Sponsored Tattoos Summary This proposal introduces a collaboration between ShapeShift and The 00TATT$ Experience to sponsor free ShapeShift-themed tattoos. 00TATT$ is a Las Vegas-based tattoo artist integrating NFT and blockchain technology into tattoo artistry. This initiative offers free tattoos to the public, promotes crypto adoption, and certifies each tattoo as a blockchain-verified NFT. Abstract The partnership enables ShapeShift to engage with audiences through a grassroots artistic movement. Each tattoo recipient receives a free ShapeShift-related tattoo and a digital certificate of authenticity. Participants are onboarded into crypto via ShapeShift’s platform, increasing brand exposure, user acquisition, and cultural relevance. Motivation The goal is to empower communities through financial education and crypto adoption. 00TATT$ brings over 15 years of experience and a loyal following, creating high-impact marketing opportunities. This model builds brand awareness and fosters meaningful crypto integration in underserved areas. Specification
Artist: 00TATT$ (Las Vegas-based) Offering: Free ShapeShift tattoos NFT: Each tattoo minted as an NFT for authentication Platform: ShapeShift (onboarding new users) Community: Focus on education, empowerment, and awareness Audience: Art lovers, crypto-curious, underserved communities KPIs Key Performance Indicators (KPIs) Tattoo Recipients per Month Target: 30 tattoos/month NFT Certificates Minted Target: 30/month Social Media Impressions Target: 50,000/month New Users Onboarded to ShapeShift Target: 100/month Community Event Engagements Target: 1/month Benefits High-visibility crypto marketing via wearable art Onboards users into ShapeShift and crypto wallets Creates unique NFT assets tied to real-world art Empowers communities through financial education Fosters brand affinity and viral social media exposure Drawbacks Tattoo permanence may limit recipient pool Coordination required for event logistics and NFT minting Needs continuous funding or sponsorship to scale Vote For: Approve the ShapeShift sponsorship of 00TATT$ tattoo program, issuing free tattoos and selling NFTs. Against: Decline proposal and maintain current marketing strategies. Yes but change.