Requesting 5000 $KRAUSE for completed work on new website.

FUNDING DETAILS:

We would like to propose that 5,000 $KRAUSE be allocated for the work already completed on the website refresh. To be paid out in a lump sum after the refresh is launched. This allocation of $KRAUSE will be distributed to the following contributors:

• 75% Jackjack - for refresh content strategy, wireframes, design explorations, website dev/setup and project management.
• 10% BigBully.eth - for content strategy and copywriting.
• 10% Peacenode.eth - for illustration design.
• 5% Greg | Dev / UX - for design explorations.

GOAL OF PROJECT:

To launch a website refresh for krausehouse.club. The project was started in S1 and carried over to S2. There was work done previously, including website content strategy, design explorations, copy development and wireframing. We’re now at a point where we’ve built out a page that’s close to being ready (staging link: https://krause-house.webflow.io/). We’re working on the final touches, and aim to have that ready to go live in the upcoming weeks. This proposal is to create a workstream to compensate the team for the work previously done for the website refresh and for the work needed to finalize the refresh for launch.

WHY THIS MATTERS:

The website is what most new users see when they first hear about Krause House. It’s our shot to make a great first impression and show interested people that we’re committed to the mission and are legitimate. The site should reflect the look and feel that we’ve established, and serve as an educational resource for users to learn more about KH before jumping into the discord or purchasing a ticket/$KRAUSE.

The current Krausehouse.club website is more of a directory than a consumer facing website. The website refresh will help create a user-friendly website experience for new users, and will be a better tool for education and help funnel new users to the right destination.

There is a Phase 2 proposal in the works for the larger website redesign - that proposal will focus on what features and functionality we think is best to include on the website. The goal will be to build a robust website that incorporates different aspects for what the DAO is doing and offer another platform outside of the discord for members to work in. We’ll go through a proper scoping and planning phase here to determine what those features and functionality should be.

HOW THIS WILL BE DONE:

A nimble internal team composed of JackJack, BigBully.eth and Peacenode.eth are working to finalize the refresh. A staging link (https://krause-house.webflow.io/) has already been established with the WIP. Once we have finalized the remaining pieces (vetted copy and visual illustrations), we’ll be in a spot to run the refresh by the steward team for final approval.

The following work has already been completed for the refresh:

• Content strategy and planning (work found on our collab board: link)
• Lo fidelity wireframes (found in the collab board, direct link)
• Design + Illustrations explorations and development (found within the KH Website channel on the Discord)
• Copy Development (link)
• Staging site setup and development (https://krause-house.webflow.io/)

Once approved, we’ll need to register for a webflow.io premium account ($35/month) and initiate the domain redirect to the site. Additional users can be created to have access and edit ability to the site.

After the refresh is launched, we’ll pivot the workflow to focus on the larger website redesign project: the Phase 2 proposal.

Project lead: JackJack Support: Bigbully.eth