Title: LIP36: Operation WG for S7 Authors: Cikey Date Created: 2023/12/06 Forum Link:https://forum.lxdao.io/t/proposal-operation-working-group-for-s7/1236/23

Operation WG for S7

I. Overview

Operation WG: Primarily responsible for the operation of the LXDAO community. Tasks include, but are not limited to, community operations, new member acquisition and activation, enhancing community influence, content production and management, media branding, and business development (BD).

The current operation team collaborates with the following teams: Media and Branding Department, BD Team, and Event Planning, among others.

In the upcoming quarter, the LXDAO Operation Team will focus on "LXDAO Internal Project Support," "Ecosystem Collaboration Expansion," and "Community Operations and Growth." Our goal is to expand LXDAO's influence, attract more builders, improve member growth and conversion rates, establish deep relationships with partners, and optimize media and promotional channels.

II. Objectives

1. Project Support and Member Engagement: Assist in the growth of existing LXDAO projects and foster greater member participation. Overcome temporal and geographical barriers to connect each member, create together, progress together, and energize Web3 public goods and open-source projects.
2. Activating Members and Attracting Potential Co-builders: Through various activities, incentive measures, and consensus building, stimulate members to actively participate in LXDAO. This involves deeper involvement of existing members and attracting new potential co-builders.
3. Expand LXDAO's Influence: Increase the visibility and influence of LXDAO in relevant fields.

To achieve these goals, specific action plans and strategies are needed, including but not limited to establishing effective communication channels, organizing attractive events, and developing incentive mechanisms. Event and goal-oriented methods will help track progress and assess effectiveness, supplemented by relevant data to measure key outcomes. Accordingly, the operation team does not set specific data measurement indicators for this period.

III. Plan and Schedule:

1. Focus on Optimism, MyFirst series projects, and TON Chinese Developer Community

• Focus on Optimism project: Assist in the construction of the OP ecosystem, regularly publish information and technical updates related to OP, maintaining the timeliness and relevance of community information.
• Focus on MyFirst series projects: Assist in MyFirst operations, organize existing content into series, build content support sections, and strengthen communication.
• Promote the establishment and ecosystem construction of the TON Chinese Developer Community.
• Platform Data Growth: Implement a series of strategies to attract and retain users, and increase the activity and engagement of existing users, thereby achieving continuous data growth.

2. Collaboration Expansion

• Deepening Partnership Relations: Systematically identify and establish deep cooperation with at least 5 key partners and quality media to enhance influence and resource integration.
• Track the latest trends and technologies, embrace the larger ecosystem, and build together.
• Resource Sharing and Integration: Selectively share resources and expertise with partners to maximize mutual benefits.

3. Community Operations

• Event Support:
  • Offline events: organize and participate in various offline events (mainly technical development and creative activities such as Workshops, practical projects, Hackathons, Hackerhouses, and other innovative activities) to attract high-level developers, enhance community interaction, and expand influence.
  • Online events: Regularly host online lectures, seminars, tea parties, etc., to enhance communication among community members and expand the community's reach.
• Project Support: Stay up-to-date with LXDAO project information, understand the characteristics, pain points, and needs of each project, build content support sections. Provide necessary resources and support to drive the development of internal projects.
• Platform Data Growth: Implement strategies to attract and retain users, increase existing user activity and engagement, thereby achieving continuous data growth.
• Community Member Development: Support new members joining, cultivate more Buidlers, and provide an environment for member transformation and growth.
• Optimizing Resource Allocation: Optimize resource allocation strategies based on project needs and community feedback, ensuring effective resource utilization.
• Talent Development Program: Understand the needs of LXDAO community members, develop personal development plans for outstanding community members, provide better support for community and project needs, and promote sustainable community development. Train project operation specialists (also focusing on operation learning sharing, strengthening the capability of the operation team).

IV. Budget

The monthly budget for the operation team is 12,000.

S7 will last for three months, from December 1 to February 29, applying for a total of 12,000*3 = 36,000 LXPU for operation team expenses.

Here, LXPU = LXP + USDT/USDC, with the stablecoin and LXP ratio being 6:4.

| Role | Description | Quantity | Hourly Rate | Time | Budget | | --- | --- | --- | --- | --- | --- | | PM | 1. Responsible for formulating the overall strategy and direction of the organization, ensuring the achievement of organizational goals.2. Activate members and attract potential co-builders.3. Internal and external cooperation and business expansion, establishing partnership relations.5. Provide project teams with resources for partner interfacing. | 1 | 25 | 30h/week | 3000 | | Operational Support | 1. Assist in coordinating the work between project and operations teams, improving the project support system of the operations team, and assisting in strategy formulation.2. Improve the incentive mechanism design of the BD team, analyze cooperation clues, and connect with relevant members.3. Assist the head of operations in work development, multi-party collaboration, and resource integration.4. Promote the establishment of the Ton Chinese Developer Community.5. Research Web3 operations and governance strategies, engage in cooperation and communication with various communities/projects, enhancing LXDAO operation team's Web3 native capabilities. | 1 | 25 | 20h/week | 2000 | | Community Operations | 1. Maintain LXDAO and Chinese communities of OP, TON, etc., publish relevant information, organize monthly tea talks and online interactions, enhance community activity and participation.2. Track technical trends and share in the group.3. Organize weekly meetings.4. Facilitate community member conversion and technical direction project interfacing (maintain the operation of LXDAO community daily affairs before automation). | 1 | 20 | 20h/week | 1600 | | Content & Promotion | 1. Produce content (weekly reports, events, project content, and other materials).2. Manage social media accounts, post updates, interact and reply, enhance brand influence.3. Media partnership event promotion, organize event cooperation.4. Organize existing content into series, build content support sections, strengthen information communication. | 1 | 20 | 15h/week | 1200 | | Information Team | 1. Channel expansion.2. Collect and organize information output. | | | | 400 | | Open Bounty | Operation team open Bounty, oriented towards community member application based on specific indicators.1. BD (apply based on influence).2. Event planning and execution (2 medium-sized events per month or 1 large event, based on influence evaluation, packaged according to level, etc.).3. Strategic growth.4. Other operational support. | | | | 3800 | | Total | | | | | 12000 |

运营小组 S7 提案

一、概要

运营小组：主要负责 LXDAO 社区运营。工作内容包括但不限于：社区运营、新增和激活社区成员、社区影响力提升、内容生产和运营、媒体品牌、BD 等。

目前运营组内有以下团队协作：媒体品牌部、BD Team、活动策划等 。

在新的一季度，LXDAO 运营小组将专注于“LXDAO 内项目支持”和“生态合作拓展”及”社区运营及增长“。我们的目标是扩大 LXDAO 影响力，吸引更多建设者加入，提高成员成长和转化率，与合作伙伴建立深度关系，优化媒体宣发渠道等。

二、目标

1. 项目支持与成员参与度：协助 LXDAO 现有项目的成长，并促进更多成员的参与。跨越时空和地理的界限，连接每一个成员，共同创造、共同前进，一起为 Web3 公共物品和开源项目注入能量。
2. 激活成员和吸引有潜力的共建者：通过各种活动、激励措施和共识建立，激发成员自主参与 LXDAO 的建设。这不仅涉及现有成员的更深层次参与，还包括吸引新的有潜力的共建者加入。
3. 扩大 LXDAO 的影响力：增加 LXDAO 在相关领域的知名度和影响力。

为了达到这些目标，需要制定具体的行动计划和策略，包括但不限于建立有效的沟通渠道、组织有吸引力的活动、制定激励机制等。同时，以事件和目标为导向的方法可以帮助跟踪进度和评估成效，辅以相关数据来衡量关键结果。 基于此，运营小组此次不设定具体数据衡量指标。

三、计划及安排：

1. 聚焦 Optimism 与 MyFirst 系列项目及 TON 简中开发者社区

• 聚焦 Optimism 项目**：协助 OP 生态建设，**定期发布 OP 相关的资讯和技术更新，保持社区信息的时效性和相关性。
• 聚焦  MyFirst 系列项目：协助 MyFirst 运营，协助将已有内容整理成系列，建设内容支持板块，加强信息沟通。
• 推动 TON 简中开发者社区的成立及生态建设
• 平台数据增长：采取一系列策略来吸引和保留用户，还可以提高现有用户的活跃度和参与度，从而实现数据的持续增长。

2. 合作拓展

• 合作伙伴关系深化： 系统性识别和建立与至少 5 家关键合作伙伴及优质媒体开展深度合作关系，以增强影响力和资源整合。
• 跟踪最新趋势和技术，拥抱大生态方，共同建设。
• 资源共享与整合： 择优选择合作伙伴共享资源和专业知识，以促进双方利益的最大化。

3. 社区运营

• 活动支持：
  • 线下活动，组织和参与多种线下活动（活动属性以偏技术开发和创意性为主，如Workshop、项目实战、Hackathon 和 Hackerhouse 及其他创新活动，吸引高水平开发者。），提高社区互动和扩大影响力。
  • 线上活动： 定期在线上平台举办讲座和研讨会茶话会等，增进社区成员间的交流，扩大社区的参与范围。
• 项目支持**：** 实时跟进 LXDAO 项目信息，了解每个项目的特点、痛点及需求，建设内容支持板块。提供必要的资源和支持，以推动内部项目的发展。
• 平台数据增长：采取一系列策略来吸引和保留用户，还可以提高现有用户的活跃度和参与度，从而实现数据的持续增长。
• 社区成员发展： 支持新成员加入，培养更多 Buidler，为成员提供转化和成长环境。
• 优化资源分配： 根据项目需求和社区反馈，优化资源分配策略，确保资源的有效利用。
• 人才发展计划： 了解加入 LXDAO 社区成员需求，制定针对优秀社区成员的个人发展计划，为社区和项目需求提供更好的支持，推动社区的可持续发展。培养项目运营专项人才（同时运营学习分享、强化运营组能力

三、预算

运营小组 每月 预算为 12000

S7 将持续三个月，从 12 月 1 日到 2 月 29 日，我们将总计申请 12000*3= 36000 LXPU 用作运营小组经费

其中，LXPU = LXP + USDT/USDC，稳定币和 LXP 的比例为 6：4

| 角色 | 说明 | 数量 | 时薪 | 时间 | 预算 | | --- | --- | --- | --- | --- | --- | | PM | 1. 负责制定组织的整体战略和方向，确保组织目标的实现。2. 激活成员和吸引有潜力的共建者。3. 内外部合作和商业拓展，建立合作伙伴关系。5. 给项目组提供合作方对接资源。 | 1 | 25 | 30h/week | 3000 | | 运营支持 | 1. 协助项目组与运营组的工作配合，完善运营组的项目支持系统，协助运营组策略制定。2. 完善 BD 组的激励机制设计，分析合作线索对接相应成员。3. 辅助运营负责人进行工作开展，多方协作与资源整合。4. 推动 Ton 简中开发者社区的成立。5. 研究 Web3 运营与治理策略，与各个社区/项目方进行合作交流提升，提升 LXDAO 运营组的 Web3 原生能力。 | 1 | 25 | 20h/week | 2000 | | 社区运营 | 1. 维护 LXDAO 及 OP、TON 等中文社区，发布相关资讯，组织月度茶话会和线上互动，提升社区活跃度和参与度。2. 技术实事热点跟踪和群内分享。3. 组织周会。4. 社区成员转化和技术方向项目方对接（在 LXDAO 日常事务未自动化前，维持 LXDAO 社区日常事务的运转）。 | 1 | 20 | 20h/week | 1600 | | 内容&推广 | 1. 输出内容（周报，活动，项目内容其他内容）。2. 负责社交媒体账号的日常运营，发布更新，互动回复，提升品牌影响力。3. 媒体合作方活动宣发，活动合作整理。4. 将已有内容整理成系列，建设内容支持板块，加强信息沟通。 | 1 | 20 | 15h/week | 1200 | | 信息组 | 1. 渠道拓展。2. 收集信息和整理输出。 | | | | 400 | | Open Bounty | 运营小组开放 Bounty，以指标为导向去给到社区成员申请指标。1. BD（根据影响力申请）。2. 活动策划及执行（每月中型的活动 2 场或大型 1 场，以影响力评估，更具等级打包等）。3. 策略增长。4. 其他运营支持。 | | | | 3800 | | 合计 | | | | | 12000 |