Roby - Artist Grant Proposal

Tabula Rasa Studios on behalf of ROBY 3105 SE Division St. Portland, OR 97202 (925) 786-5846 Mixtape & Debut NFT for ROBY

OVERVIEW The following is a proposal for the conception, creation and launch of a three-fold project, starting with the debut ROBY mixtape. For the last several years, the ROBY project has been growing and gaining momentum. There is now an impressive body of work, strong brand, and visual identity that this project will capitalize on and further expand. This effort will include, but not be limited to, a mixtape, visual assets, some of which will be available as NFTs, and exclusive bonus content to be hosted on the Emanate streaming platform. This effort will also include a limited, joint marketing campaign with Emanate.

GOALS

• Create a high quality 8-track mixtape
• Develop accompanying artwork
• Make high quality, collectible, utility NFTs available to ROBY supporters
• Increase visibility, and artist awareness for both Emanate and MODA DAO
• Continue the impressive and steady growth of the ROBY project overall, increasing both reach and body of work

MILESTONES Mixtape Completion 11 to 12 months from the date of grant received. With the main body of work complete, marketing efforts, strategy and visual artwork can be finalized Visual Art Completion 7-9 months from date of grant received Once the visual art has been completed, marketing efforts can begin, partnering with Emanate and MODA. NFT Launch 15 to 17 months from date of grant received When the mixtape has been out for anywhere from 4 to 6 months, an NFT will be launched based upon and inspired by this mixtape, capitalizing on its success and propelling its popularity further, while also allowing for participation and support from fans of the ROBY project.

BUDGET ALLOCATION - $5000 USD 20% to Tabula Rasa Studios for consultation and creative strategy 25% for advertising space, and advertisement creation. Online and physical media, such as billboards. 10% for equipment used by ROBY for production of the main body of work. 30% for visual accompaniment - Visual assets, including art used for NFTs, and video promotions. 15% audio finalization services (Mixing and Mastering)