For details, please refer to the forum post: https://forum.renproject.io/t/rgp-000-003-marketing-campaign-and-rendao-marketing-group/1346
The purpose of RenDAO marketing is to support the growth of REN and to fill in the gaps in marketing of REN which are not covered by RenLabs. This will be accomplished by amplifying the awareness of the existing REN brand through targeted advertising. Outwardly the target for marketing will be retail and institutional users looking to deploy assets cross-chain. Inwardly for within renDAO, marketing efforts will be towards Darknode operators (or otherwise voting/working members), and developers looking to build apps or integrations on top of REN. Additionally booting up the working group is to create a marketing framework that facilitates the workers of the RenDAO with the guidance, materials and support needed to achieve marketing goals and smooth DAO operations.
The vote will be determined by the greater of "For" and "Against" votes, even if it is less than 50% + 1 of all votes. "Abstain" votes are thus equivalent to not voting.