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DecentralandDecentralandby0x5E23D08324f017d5425e59A2782C9ae27aCE09580x5E23…0958

Should we reward customer aquisition via affiliate/influencer marketing?

Voting ended about 3 years agoSucceeded

by 0xa65797de99c33ba9d028e535ab5f472653bc462d (bokkeh)

This is a tweak to this proposal: https://governance.decentraland.org/proposal/?id=25984db0-6072-11ed-bf97-7dbf9f54c71d

We should enable creators to claim their unique referral code if they have bought their name in game and be rewarded for driving new customer acquisition to DCL that can be tracked through referral code and verify the acquisition/conversion if a new user connects their wallet to DCL making them a new customer acquired and not just a guest.

The creator would be rewarded like any other affiliate program for converting new users to join DCL. This is a basic way to encourage new user adoption through influencer and affiliate marketing by incentivizing people to bring in new users, many apps and platforms use this method for new user adoption.

  • Yes, of course
  • No thank you
  • Invalid question/options

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Yes, of course
564.43K VP44.8%
No thank you
695.99K VP55.2%
Invalid question/options
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Timeline

Nov 17, 2022Proposal created
Nov 17, 2022Proposal vote started
Nov 22, 2022Proposal vote ended
Oct 26, 2023Proposal updated