[BID-0035] Meta Ads

by 0x52af362deb54513904a324f7ab8eabfe309c7cff (MetAds)

Should funds from the DAO Treasury be allocated to finance a new community-led project addressing issues outlined herein?

Linked Tender Proposal

Decentraland DAO Headquarters

Budget

50,000 USD

Project duration

3 months

Delivery Date

Feb 29, 2024

Beneficiary address

0x52Af362DEB54513904a324F7aB8EaBFE309C7CFF

Email address

nik@metaads.team

Deliverables

Deliverables (Project Outcomes)

Digital Signage Integration:

Implementation and customization of the 2D/3D content management system (Digital Signage) for Dynamic Boards, enabling the display of changing information including DAO product advertisements, announcements, and educational content.

Scene Manager Optimization with CJM/Heatmap:

Deployment of CJM and Heatmap tools to analyze user behavior and optimize visual effects across different scenes and spaces within the headquarters.

On-Chain Analytics for dApps:

Integration of blockchain transaction and interaction analytics to enhance the integration and functionality of dApps.

Content Personalization and Access Control through Analytics:

Development and implementation of mechanisms to restrict access to certain functions or content within the headquarters using user and on-chain analytics.

Streaming Service UI for Auditorium

Provision of a ready-to-use Streaming Service UI, adapted for integration with Decentraland DAO infrastructure, to support various events and activities in the auditorium.

Mini-Games with Integrated Analytics:

Development and implementation of mini-games with integrated user and on-chain analytics to increase user engagement and entertainment within the headquarters.

Roadmap and milestones

1. Initial Preparation and Planning (Weeks 1-2)

Main Stage: Completion of preliminary research and requirements analysis. Community Engagement: Announcement about the project initiation and initial findings.

2. Development and Integration (Weeks 3-6)

Main Stage: Integration of Digital Signage, optimization of Scene Manager with CJM/Heatmap, and beginning development of Streaming Service UI and mini-games. Community Engagement: Regular updates on development progress and early prototypes.

3. Completion of Development and Beginning of Testing (Weeks 7-8)

Main Stage: Finalization of all system developments, including On-Chain Analytics and content personalization. Community Engagement: Showcase of interim results and testing plan.

4. Testing and Optimization (Weeks 9-10)

Main Stage: Comprehensive testing of all developed systems and their optimization. Community Engagement: Interim report on testing results and optimizations.

5. Final Release and Project Launch (Weeks 11-12)

Main Stage: Full launch and implementation of all integrated systems. Community Engagement: Final announcement of project completion with a detailed overview of implemented features.

Communication Strategy:

Consistent updates through Decentraland's official channels. Openness to feedback and suggestions from the community at each stage of the project. Transparent reports on progress, including achievements and challenges overcome.

This proposal is summarized due to technical limitations. To view it complete and vote on it, visit the DCL DAO Governance dApp