AP: OP Grant Application - Clipper’s Involvement in Clique’s OP Red Wars

WHAT'S THE BIG IDEA?

Clique is an Identity Infrastructure protocol building identity oracles, tools that bring web2 user behaviour and identity data on-chain in a fully privacy preserving way. It serves two primary goals: establishing more robust reputation and identity systems on-chain, and bridging the gap between value-creating activities in web2 and incentive distribution layers in web3.

Clique is seeking an OP grant of 2,000 $OP from AdmiralDAO

to sponsor our own prize pool and participate in the competition between protocols in a DeFi Category to maximise cross-pollination of user bases with competitors as well as maximise the capacity to identify power users at the protocol/category level.

In addition rusty is personally requesting 600 $OP

to be split between rusty/Me.n and support team to facility the start up and ensure the smooth running of the campaign. (Detailed breakdown included)

Total requested: 2,600 $OP

CONTEXT - CLIQUE

Clique is one of the recipients for OP Grant Cycle 14 & have been allocated 100K OP in order to further grow Optimism’s Identity Layer & bring more identity-borne use cases that are advantageous at every stakeholder level. Clique will be fully disbursing the 100k OP grant through 4 competitions between protocols that are similar in nature - powered by user attestations, where users would use Clique’s identity infrastructure to push off-chain + DeFi attestations that will be used to ascertain power users for each category/protocol. Competition will be designed in a way to increase: • Higher retention rates • Cross-Pollination between users of similar protocols/Optimism • Identification of power users • Targeted growth through user recognisability To amplify the goals above, they are inviting Clipper to commit to a prize pool of 2,000 $OP distributed to reward individuals who interact with the protocol. For a more detailed overview of the campaign: Notion Link

CONTEXT - CLIPPER

We participated in the previous Clique campaign back in late May 2023 alongside other notable protocols. The end result was 10,833 unique users who participated in the Clipper portion and contributed to over ~$100,000 deposited in the LP.

For this format we are along side other dexes for 3 weeks allowing for cross-pollination and we should expect to see higher results as the prize pool is much higher than the previous.

As it currently stands from the original $OP grant Clipper/AdmiralDAO received:

93,000 OP tokens sitting in 0xaeaC71B09AeaeDC6A52CEe06373a648CAd620c20 (was 100,000 but 7,000 $OP went towards the farming pool incentives). 42,000 OP held in admiraldaollc.eth (0x1dd174bf2e090d0f1b1360ac8905780429b2642b), Of which it received 20,000 $OP 9 days ago in the recent Phase 3 Airdrop from Optimism (the max that could be earned).

HOW MIGHT THIS WORK?

OP Red Wars will consist of 4 different competitions, each lasting 3 weeks & designed to grow Optimism's Identity Layer in a meaningful way. War of the Bridges War of the DEXes Staking Wars Trading Wars

I envisage we would slot into Event #2: DEXes - Estimated Timeline: End Nov 2023

Of the 2,000 $OP Clique is requesting:

Will be used to reward participants specific to performance in our protocol only: • 60% of the 2,000 OP to the top power users • 40% in a raffle that will be meritocratic in nature (the higher their contributions based on their attestation data, the higher probability they will win). (% above are just an example)

Clique are also providing 17,000 $OP for each of the 4 competitions, and a further 3,000 $OP for feedback surveys of each competition.

Of the 600 $OP rusty is requesting: • 300 $OP to rusty:

Compensate the facilitation of the campaign, and liaison between Clipper and Clique throughout the implementation (see Suggested Implementation Plan)

• 100 $OP to Me.n:

Current discord admin for Clique and community leader in Clipper, additional liaison between Clipper and Clique.

• 200 $OP for support team:

o 5 $OP per successful ticket closed relating to the campaign (so total of 40 tickets rewarded over the 3 week duration). o A single support person can claim a max of 25 $OP (closed 5 or more relevant tickets during the 3 week period). (rusty will be assisting support but wont be entitled to claim any $OP for this part)

Which chains will be affected?

Optimism

SUGGESTED IMPLEMENTATION PLAN (Does the AP involve transacting with third-parties?):

Yes, Clique will provide the following: • Organisation of the Clique <> OP Dex Competition

o Design of Clipper specific attestations o Development of Competition o Testing and quality assurance

• Marketing & Promotion

o Planning with OP to co-market

• Technical Support & User Assistance

o Ongoing technical support to ensure the Competition runs smoothly and any issues are resolved quickly. o User assistance to help participants navigate the competition and troubleshoot any problems. (we will be doing the same on our own discord for Clipper specific questions)

• Attestation Feedback Surveys

Clique is utilising part of its cycle 14 grant to provide participants a chance to win $OP by filling out a feedback survey. Contributions will be weighted according to their participation which will increase their probability of winning. Clique will provide feedback of the top users to protocols where its relevant to them.

HOW WILL WE MEASURE SUCCESS?

With regards to Estimations of users, the previous initiative - OP Army - had over 59,000 unique users. Clique was also responsible for 1.2-3% of all of Optimism’s transaction during the 6 weeks of OP Army & the incentive pool users were working towards was 43,000 OP. This time around, as one of Grant Cycle 14’s finalists, Clique are provided 100,000 OP & involving as many protocols as possible for each DeFi competition so they are optimistic turn out will be bigger than ever.

From our 1-week participation in the previous campaign, produced 10,833 unique users who diligently participated in the Clipper weekly task (not just on-chain but also social twitter/X tasks) & contributed to over $100,000+ deposited in the core pool. Clipper also experienced the second highest organic transactions per week on Optimism this year during the Clique campaign.

As we know history/past performance does not = future performance but being part of their previous campaign gives us some insight on what to expect.

Key metrics to look for would be similar to the previous campaign (organic users count and number of transactions/gas spent) However this time would include Volume as a metric instead of TVL.

Discussion Link

Temperature Check Link