Production Budget Proposal

After many requests to add more marketing, communication, and increase our content output, we are requesting 15 ETH from the Hearts community wallet to fund three full months of content development and production and 3 months of a community billboard in LA highlighting community members within THP. Our content will include but not be limited to: youtube videos, mini documentaries on collaborators and heart holders, interviews, podcast episodes, and more social media content. Making and producing this content incurs costs like physical equipment as well as the labor costs of filming and editing work. Most of our BTS footage, photography, and editing work has been done by heart holders, and we would like to continue to offer opportunities to those in our community as well as open up new opportunities for more holders to participate in Heart Project productions. If you are a holder and have skills in these areas, you will be able to contribute and will be paid industry standard rates.

ALSO! Included in this budget is the rental cost for a billboard in LA for 3 months. Each month we will highlight the work of a different heart holder to expand the reach of the community and give community members a chance to shine.

Breakdown: 11 ETH for production 4 ETH for billboard costs

Both of which we are receiving at a discount.

We are bringing on Council Brandon, an artist and filmmaker who has most recently worked with Tory Burch and Vogue China, as our Lead Producer to produce these projects and ensure a consistent, steady output of content.