Summary

Discourse link: here

MarketAcross offers its services to Tracer DAO (DAO) in order to work with the DAO on targeted PR & content marketing campaigns. MarketAcross is the world’s leading blockchain PR & marketing firm that provides a complete end-to-end marketing solution for projects such as Tracer DAO. We guarantee results, by using blockchain storytelling to execute success-based full-stack marketing and growth campaigns.

Within our proposal, we will provide services including:

1- Positioning and messaging strategy - Taking a deep dive into your solution and assembling a detailed brief on what angles we believe should be pushed to which media.

2- Advisory - Provide our experienced inputs on on-going matters, whether PR or marketing relevant.

3- Press releases - Strategizing, drafting, and distributing news announcements you have with a guarantee for a minimum amount of hits.

4- Media outreach - Identifying relevant publications for each news announcement and actively pitching reporters in an attempt to secure maximum and optimal coverage.

5- Content marketing - Utilizing our network to communicate educational content and third-party coverage according to the agreed upon market positioning and messaging strategy, this could include:

6- AMAs and podcasts - We will work to connect with influencers in Finance/Crypto and in order to generate coverage to your brand as well as to highlight your executive team. This will be achieved primarily via podcasts and YouTube channel coverage pieces, as well as setting up AMAs on telegram.

7- Social amplification - Amplifying the media hits on Reddit/4Chan to create virality. Getting more eyeballs and amplifying our top articles through our vast reddit network - we guarantee to upvote to at least top 5 on any top subreddit we would choose to go for. On the 4Chan front, we would be pushing daily threads to make sure we control and shape up the narratives we are pushing alongside our media outreach efforts.

8- Generating Link building value from powerful domains to keywords you would like to push.

9- Moderation and reports - Biweekly reporting and/or calls on-demand, monthly reports of coverage we secured.

Consideration

For the provision of these services, MarketAcross requests:

1. € 100,000.00 (Paid in USDC) upfront, made to address: 0xf0bb59762d9f50fda06d73c13443898fc013e4c2

Please send us the TXID to avinoam@marketacross.com so we can associate the payment on our end

Deliverables

If engaged by Proposal to provide the services described in this Proposal to the DAO, MarketAcross will provide the following (Deliverables):

Messaging Development:

1. Messaging Brief
2. On-going Adjustments & strategy

PR & Content Marketing:

1. At least 50x unique articles and media coverage

Social Amplifications:

1. 20x Promotions on any of the following platforms: Reddit/ Telegram AMAs/ Podcasts/ YouTube/ Quora.

4Chan and guerilla marketing:

1. 100x 4chan threads /comments with supporting replies.

Variation and Termination

1. MarketAcross acknowledges that, if engaged, its engagement can be varied or terminated by future Proposals it offers.
2. MarketAcross expects that any engagement will be terminated if they fail to deliver in accordance with the deliverables specified above.
3. Each party may terminate this engagement with prior notice of 60 days in writing, after the lapse of one month from the launch of the campaign.

Conflicts of Interest

In the context of the Tracer project, conflicts of interest include:

1. Existing Service Providers who are Related Parties; and
2. Existing (vested and unvested) holdings of TCR tokens.

MarketAcross wishes to declare the following conflicts of interest:

1. No conflicts of interest to declare.

Interpretation

Unless otherwise defined in this offer, all terms beginning with a capital letter that are defined in the Participation Agreement have the same meaning unless the context otherwise requires.

If this offer is accepted as a Proposal under the Participation Agreement, MarketAcross may more formally document aspects of that Proposal.

Copyright Waiver

Copyright and related rights to this Proposal are waived pursuant to CC0.